About Sprush
I trained as a visual designer, and it never switched off. I notice how things look. I notice how they feel in my hand. A product can do its job perfectly and still bother me every time I pick it up.
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Golf cleaning tools bothered me a lot.
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I do love golf. But every brush I found for my clubs looked cheap and felt worse: thin plastic, a flimsy handle, a shape nobody had thought about. And none of them did the whole job. You still needed water, and then a towel or a sponge. Water, brush, towel, three separate things to carry, and not one of them something I wanted to be seen holding.
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I kept waiting for someone to make a better one. Nobody did. So I decided to make it myself.
Sprush puts a spray bottle, a brush and a sponge into one compact tool, machined from solid aluminum using CNC. Spray, scrub, wipe. It does the job, and that part was never the hard bit. That's the minimum I'd expect from anything I put my name on. What I really cared about was everything else: the proportions, the weight, the cool, smooth finish, the way the pieces fit together.
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I think of it like the typography on the first Macintosh. Steve Jobs put a huge amount of effort into making the fonts beautiful. Nobody needed that to make a computer work. He did it anyway, from day one, because he believed how something looks and feels matters. I feel the same way about a golf club cleaner.
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It has been an expensive decision. Designing, prototyping and making a product to this standard has cost me well over $100,000 so far. I did it because I love it, not because it was the sensible move.
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And it works in places you might not expect. At the driving range, most mats are plastic, and every shot leaves a thin film of plastic on your club face. Water alone won't remove it. Sprush brushes it right off.
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I'm not trying to make a tool for everyone. I'm looking for people like me, the ones who care how things are made and how they look, who will happily admit that appearance matters. If that's you, I hope Sprush gives you a small moment of satisfaction every time you reach into your bag.